Welcome to Verte Brio
There are over a million fitness blogs, books, and products marketed to you every single day. What makes Verte Brio any different?
For starters, we’re not an endless sales pitch.
The health and fitness industry is plagued by this phenomena: everything is about selling you something else.
Countless books are in circulation claiming to make you bigger and stronger, but almost every chapter points to other books and other products. Most of them are mostly hype. To make it seem like the purchase was worth it. More often than not, these books are several hundred pages in length, comprised almost entirely of fluff, and only present commonplace knowledge that you could find with minimal research online.
We’ve always hated this. On our personal journeys for fitness, we’ve read countless books, magazines, and articles that told us nothing of value. The real information came from a handful of niches sites, our coaches and trainers, and experience. So we’ve decided to make our own. The crux of our ideals is informed decision-making. We’re not just going to throw schedules and workouts at you. Our goal is to get you thinking about your own process at the gym.
Our mission is to make lean and precise products, articles, and graphics that will inform without bashing readers over the head trying to sell other products. We won’t weigh anything down with endless personal anecdotes. We’ll cut off all the excess flab. Our goal has always been strength and aesthetic. Not one or the other, but both. And that takes effort.
There is no easy answer to physical fitness. Most products want to be that simple technique or diet that’ll make your goals infinitely easier, but that’s impossible. Sculpting your desired body and strength will take time and discipline and, most importantly, dedication. Are you ready to commit to a lifelong journey?
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“The best way to predict the future is to create it.”